
- •Less than a month of price history so far
Prices updated Nov 12, 2026. Raw: TCGplayer Near Mint market price. Graded: recent graded sold prices.
Pikachu (Target Non-Holo) (SM04) from SM Promos is a Promo. It sells for about $13.42 raw and $1,519.30 in a PSA 10.
It is the 167th most valuable of the 186 SM Promos cards we track. The set’s most valuable card is Clefairy – 381/SM-P (Dream League) ($500.00). Among the 1,844 Promo cards on PokeInsider, it ranks 1659th by raw price.
Pikachu price today
Raw price change
Grading math
A PSA 10 sells for 113.2x the raw price. A PSA 9 sells for $222.21, 16.6x raw.
Even a PSA 9 ($222.21) sells for more than a raw copy plus $39.99 to grade it (PSA Value, for cards valued up to $500) ($53.41 total), so grading pays if your copy is clean enough for a 9; a PSA 10 is upside on top. Most raw copies grade lower than a 9, so check condition first. This is a rough guide, not a guarantee.
Run the numbers for Pikachu in our grading calculator (your own cost, gem rate, tier and fees).
More from SM Promos
Cards at a similar price
Keep exploring
See Pikachu (Target Non-Holo) on TCGplayer
What did you think?
Clefairy – 381/SM-P
Red's Pikachu
Zapdos [Staff]
Champions Festival
Kyogre [Staff]
Mewtwo & Mew GX
Lillie's Clefairy ex
Electrode
Spinarak
Dialga G